I strive for two things in design: simplicity and clarity. Great design is born of those two things.
Lindon Leader
I’m Alberto a graphic artist and musician based in Southern California. I received a B.F.A. degree with emphasis in graphic design and illustration from Cal State University Long Beach. I have been lucky to work in a variety of diverse industries such as: food distribution, laboratory and science corporations, marketing and fashion. I’ve worked in art departments with teams of creatives and also as the sole graphic designer in charge of photography, logo creation, business cards, brochures, catalogues and flyers. I have been doing this for over 10 years since starting A-Squared as my freelance business. In my free time I play drums with an alternative rock band and have shared the stage with some legendary iconic New Wave groups. Art, Music and Family is what life is all about.
Photo by Rodolfo Clix from Pexels: https://www.pexels.com/photo/five-bulb-lights-1036936/
Branding gives you a cohesive identity with a brand system: logos, fonts, colors and more. Consistency and unity is essential for your brand.
A Brand Needs:
Logo Design
Tagline
Color palette
Brand Identity Design
Brand Style Guides
Target Audience
Marketing materials help tell the story of your brand. Many small businesses still rely on printed advertisements to attract new customers, and crucial still at conferences and trade shows.
Marketing Material Include:
Business Cards
Postcards and flyers
Brochures
Posters
Menus
Presentation Folders and more
Beautiful Custom Websites:
Single one-page sites are ideal for personal landing pages or digital business cards. Multiple pages showcase your work, including bio, photo galleries, contact pages and more.
Digital Marketing:
Social media
Email marketing
Client One Power Washing is a mobile full service power washing company that caters to commercial centers. Owner wanted a logo for his company but didn't want the over-used water pistol that most of his competitors use. I created a mark on the letter O that simulates water and spray. Adobe Illustrator, InDesign.
Client for IT company Software on Service needed a logo that described their expertise: Software troubleshooting, installation and IT services when you are in serious need of a lifesaver. Adobe Illustrator.
Mini business card and illustration for local DJ. Adobe Illustrator.
This project was to create a label for a new margarita mix. This was first scketched and hand drawn on paper and later scanned into Adobe Illustrator and Photoshop for color. Adobe Illustrator, Photoshop, InDesign.
Adobe Photoshop, InDesign. Photo courtesy of Jeff Bliss.
Adobe Photoshop, InDesign. Photo by 24 Feet Photography.
Adobe Photoshop, InDesign. Photo by 24 Feet Photography.
This is a variety posters and flyers which also included social media promotion such as Instagram and Facebook banners.
I have been working with Alberto for many years, he has a very creative eye and he always produces high quality content that solves all my marketing needs — Robert Lang
Photo by Jaime Lopes: https://unsplash.com/photos/eY1x1epA24g